The casual shirt is the inevitable star of summer on the subcontinent. An epitome of versatility – wear it buttoned-up layered with a suit in the airconditioned boardroom and wear it untucked, with sleeves rolled up, when outdoors – make it the most coveted of men’s clothing each year. Like every summer before this, we at Mufti are all about a good printed shirt that can carry you effortlessly through the season feeling and looking equally cool.
Let’s be honest – red can be a really difficult colour to style. A red casual shirt can be easily accused of being too celebratory or a little in-the-face, attention-seeking for being workwear appropriate. Add to that an unspoken, cultural mass boycott of anything being too loud in Indian society and it becomes a challenge to celebrate this colour. Unless, of course, it is Christmas and that is still a whole year away.
And a challenge is exactly what we seek at Mufti when designing distinct fabrics that enable the Mufti Man to feel the most fashionable they can be. Mufti red geometric casual shirt collection manages to find the right hues of red, paired with distinctive geometric prints, for a summer casual shirt collection that is not only sombre and easy to wear but also bold and saturated in the same breath.
Prints, any print really, add a sartorial flair to an otherwise boring solid casual shirt. Geometric prints are an aesthetic nod to this idea of balance – somewhere between the humble stripe and quirky floral – and complement the workwear-worthy attributes of the Mufti red geometric casual shirt.